You are on the Desktop website, Click here to go back to our mobile website
ARTICLE
Both statements changed my way of thinking about everything I do as a DJ and wedding host, something I have acknowledged in past articles for Pro Mobile, particularly in issue 96. In this article, I will explain how these two statements and the ideas born from them affect everything I do, at every event. My hope is that I can help you to create more successful, enjoyable events.
When I attended my first Marbecca workshop, I know I didn't fully understand or grasp the gravity of this statement: “it's all about love.” So, l made it my mission to dig deep and understand it better, and not only incorporate it into everything I do as a performer and business owner, but also my life.
When you consider it, everything you do is about love: for your friends and family, for music, for your job as a DJ, and for your clients. Weddings, especially, are all about love. It’s the thread that weaves its way through the entire day; it's the reason everyone is there, especially the couple.
As a result, emotions at weddings run high, especially for the guests and family members closest to the couple, and it’s our responsibility as performers to recognise and respect the emotions involved. As DJs we use a particular term a lot in our marketing: unique. We do what we do differently from our competition, but if we are honest, is that true every time or is this just another gig?
Cast your mind back to a wedding you attended as a guest. Were you there as a spectator or did you play an integral part in the couple’s big day? Were the suppliers engaged with everything going on, or were they merely going through the motions and getting the job done? Did this seem like, for them, it was just another wedding or was this experience unique?
Imagine that you are attending a wedding as a guest. You arrive late for the ceremony due to bad traffic and you’re stressed out about letting the couple down and being judged by the other guests. You may have even had an argument with your partner.
As you enter the venue with no idea where to go, the first person you encounter acknowledges that you are late and points you in the direction of the ceremony room. This is unlikely to make you feel any less stressed, and now you have the added pressure of deciding if you should try to join the wedding ceremony or wait until after the main part is done. This is an awful experience for the guest.
Now, I hear you. You’re just the DJ or host! How can you control the traffic or change what time the guests turn up? You can't. However, you can affect what happens next.
In an alternative scenario, imagine you are a stressed-out guest who arrives late after being caught in traffic. Unlike before, rather than being pointed in the right direction, you’re escorted in-person and helped to slip unnoticed into the ceremony, so you still feel part of it all. This happens at weddings every week, and with help from my assistant , I make sure that the second example is every late arrival’s experience. We ensure that they feel valued and do our best to put them at ease.
Hopefully this demonstrates that that guests’ emotions throughout a wedding day can impact their experience positively or negatively. When you lead with your heart, you find a way. At the very least, my assistant and I have created engagement with a guest long before I open up my microphone and do any introductions.
It’s all about love
When I attended my first Marbecca workshop, I know I didn't fully understand or grasp the gravity of this statement: “it's all about love.” So, l made it my mission to dig deep and understand it better, and not only incorporate it into everything I do as a performer and business owner, but also my life.
When you consider it, everything you do is about love: for your friends and family, for music, for your job as a DJ, and for your clients. Weddings, especially, are all about love. It’s the thread that weaves its way through the entire day; it's the reason everyone is there, especially the couple.
As a result, emotions at weddings run high, especially for the guests and family members closest to the couple, and it’s our responsibility as performers to recognise and respect the emotions involved. As DJs we use a particular term a lot in our marketing: unique. We do what we do differently from our competition, but if we are honest, is that true every time or is this just another gig?
Cast your mind back to a wedding you attended as a guest. Were you there as a spectator or did you play an integral part in the couple’s big day? Were the suppliers engaged with everything going on, or were they merely going through the motions and getting the job done? Did this seem like, for them, it was just another wedding or was this experience unique?
Imagine that you are attending a wedding as a guest. You arrive late for the ceremony due to bad traffic and you’re stressed out about letting the couple down and being judged by the other guests. You may have even had an argument with your partner.
As you enter the venue with no idea where to go, the first person you encounter acknowledges that you are late and points you in the direction of the ceremony room. This is unlikely to make you feel any less stressed, and now you have the added pressure of deciding if you should try to join the wedding ceremony or wait until after the main part is done. This is an awful experience for the guest.
Now, I hear you. You’re just the DJ or host! How can you control the traffic or change what time the guests turn up? You can't. However, you can affect what happens next.
In an alternative scenario, imagine you are a stressed-out guest who arrives late after being caught in traffic. Unlike before, rather than being pointed in the right direction, you’re escorted in-person and helped to slip unnoticed into the ceremony, so you still feel part of it all. This happens at weddings every week, and with help from my assistant , I make sure that the second example is every late arrival’s experience. We ensure that they feel valued and do our best to put them at ease.
Hopefully this demonstrates that that guests’ emotions throughout a wedding day can impact their experience positively or negatively. When you lead with your heart, you find a way. At the very least, my assistant and I have created engagement with a guest long before I open up my microphone and do any introductions.
Entertainment is an experience
The full review can be found in Pro Mobile Issue 108, Pages 54-57.
